Are you trying to sell your Redland home in this market? Have you looked at alternative methods of selling your home? Have you looked at real estate auctions?
Real estate auctions can be very successful. And they can be total flops too. Last week I attended the latter at a gorgeous home in the Redland.
The home had been appraised at $900,000 back in June. My trained eye tells me the market value is more like $750K today. Was it an inflated appraisal back in June? Maybe just a little. No matter. The appraisal wasn’t an issue. The bids were.
I had seen the signs proclaiming this coming auction a few weeks back. I had read the small print. I knew what was going to happen because of it. Here’s the small print in a nut shell:
- -Bidders had to register and provide a $1,000 check at registration (no problem. If you didn’t win the bidding, you would get it back)
- -Winning bid had to add 7% as a Buyer’s Premium and that would be the sales price. So if the winning bid is $100K the sales price would be $107K (OK, this sounds good for the seller, but only good for the buyer if he gets the home at an appropriate price. Bidder, set your limit and stick with it)
- -House is sold As-is (no problem here either, you still have an inspection period and can back out if severe problems arise)
- -Seller to provide clear title at closing (good, because anything but is unacceptable)
- -Closing to take place with pre-chosen closing agent (this can be OK, but ordinarily the buyer chooses the closing company as the buyer is paying the title insurance. I’d need to ask more questions about this before I give the go ahead on this.)
- -and the one that I knew would result in a flop of an auction: Seller can accept, reject or counter-offer the winning bid. ah hah!
That last one is the reason the auction failed to reach it’s mark. There were approximately 25 people in attendance. From their nametags, I would guess that 10 of them were from the listing agent’s office. Perhaps another 10 were observers such as myself. The owners of the home were apparently there. They provided some info to the auctioneer and I took them to be the owners anyway. There were 4 registered bidders but only 3 did any bidding.
The low # of bidders was not the reason for this auction turning out the way it did. It was the last item on the list. Why is that last item the one that can make or break an auction? Because it told everyone who may have had an interest in bidding that it was not an absolute auction.
An absolute auction means that the winning bidder wins. Period. His bid does not have to be approved by the seller. The seller has agreed beforehand that he will accept whatever the highest bid is.
Can this be risky to the seller? You bet your sweet potatoes it can! But can it result in a heck of a lot of excited bidders at an auction? Bet those same sweet potatoes on it. Heck yeah.
Anyone who knows that a desirable home can be had for any amount less than the market value is going to try to be there and win the bidding. And once bidding starts, chances are he will get caught up in the furor and the bidding will start going the way a seller wants…up..up..and up!
That’s not what happened in the Redland. It took the auctioneer about 6 minutes to start the bidding at $150,000 and take it to $350,000. At $350K it stalled. He had a very hard time getting anyone to offer more than that. After some cajoling and dropping down from $400K, $375K to $360K he was able to solicit a bid at $360K. After a little more effort he was able to get it to $365K. But the buck stopped there. Not one of the 3 bidders was willing to bid more than that for this $900,000 home (that I think is worth $750,000).
Was the winning bid accepted by the seller? My expert opinion is…heck no! Was it a total waste of time? No. I got an article out of it.
Maggie Dokic, SFR is a licensed real estate broker in the state of Florida selling residential real estate in Miami, Palmetto Bay, Pinecrest, Coral Gables, Gables by the Sea, High Pines, the Redland and other select areas of SW Miami-Dade County.
Maggie has earned her SFR certification to be able to better serve the needs of her customers in today's non-traditional real estate market. SFR is a Short Sale, Foreclosure Resource Specialist. Designees have been trained to understand the highly specialized options available to Sellers facing short sales & foreclosures and Buyers looking to buy them.
For more information on our local real estate market, or to see or sell a home in Miami, Palmetto Bay, Pinecrest, Coral Gables or the Redland, visit my Miami Real Estate blog or contact me at Maggie (at) TheBlogThatAteMiami (dot) com.
The opinions expressed herein, are those of the author, and not necessarily of Keller Williams Realty.
None of this information is to be deemed legal or financial advice. Please contact your attorney or accountant for same.


I had a client ask me about auctions a while back. I told him to get all the facts - all the fine print and read it thoroughly. He called back and had one of the same "Ah ha!" moments you described.
Counter offer? On an auction? Why bother with an "auction" then?
And shame on the real estate brokerages that are using these so called "auction" to market a property.
They sell this marketing gimmic to the sellers who pay up front for the auctioneer and the advertising.
The public is fooled into thinking that these are foreclosure auction and they are NOT. Foreclosure auctions are absolute although if bids are not high enough, the bank will bid it in to protect their investment.
This is one of the dirty secrets about real estate companies who have an auction department.
Good post Maggie. A lot of folks are going to fall for this gimmick as homes sit, and sit, and sit.
I had a friend fall for one of these gimmicks because she wanted to be "proactive" about selling her home. She lost about $2,500 on the auction/advertising and sold nothing.
"I shoulda listened to you Lenn".
Maybe I'll do a "WARNING, AUCTIONS CAN BE DANGEROUS TO YOUR FINANCIAL HEALTH" post.
No, why don't you do it Maggie??
I think you're right, Maggie - allowing the seller to counteroffer rather than accept or reject the highest offer, changes the concept of an auction.
If there was a minimum acceptable price, the seller (and auctioneer) should have just set a reserve.
Holy Cow! that is absurd!! There's a known auctioneer in my parts but you really don't see these very often. The man did auction his own home when he left Miami Shores (wouldn't expect anything different). But there was a 10% added to the top and inspections had to be done before the auction, not after.
Auctions are definitely an option, my question is who is willing to pay upfront for costs like inspections and auction fees when they can't have control of their own purchase? I guess that for the right type of property, it could be the right strategy.
Sorry it took me so long to return!
Linda - the ones at the courthouse steps for mortgages and taxes can be nightmares. These pale in comparison.
Kris - my sentiments exactly. It was merely a gimmick to drive more traffic to the property. A waste of time for all and I'm sure the seller had upfront fees.
Lenn - I love it! I am up for the challenge. I just attended another auction on Sunday and need to report on that one as well. It was an eye opener.
Missy - I agree that more should be out there to educate the public about them. I plan on at least 2 more articles myself =)
Chris - I wonder if Lenn would collaborate with me? hmmmm....
Teresa - 60 cents on the dollar is not for the faint of heart. Ouch.
Thesa - I've only heard of the successful ones, have yet to see one. I plan on seeking them out and attending as many as I can just to keep an eye on what's happening in my market.
Vickie - have you been meeting with my buyers? LOL You described a few of them to a "T." I try to explain the same. Sometimes they get it. Most often, they don't.
Brian - thanks. I always read the fine print, and when I read that one I just knew.......
Lynda - so far not very. The last one I went to was even worse. Post coming soon =)
Ines - I agree with you on those fees. Paying upfront is not the way to go, boys and girls.